Why Should You Start An ad Campaign?

Buying leads from other companies can help agents get started. The good part is you can sell right away without learning ads. The bad part is that you share those leads with other agents, prices go up, quality goes down, and it’s harder to control how many leads you get. Using third-party leads forever makes it hard to grow past a certain income level.

Learning how to make your own leads on Facebook and Instagram gives you more control. You choose who sees your ads, how much you spend each day, and how many leads come in. These leads come only to you, not other agents. Over time, this skill helps agents create steady lead flow and build toward consistent $10k–$20k+ months.

Your growth also depends on how many states you can sell in. Each non-resident license opens a new group of people you can advertise to. The more states you are licensed in, the bigger your audience becomes and the easier it is to scale. When you control your leads and your market size, scaling your income becomes simple and repeatable.

use a.i. to reach out to your clients in real-time

We have access to AI tools that help life insurance agents stay focused on selling instead of chasing tasks (MAVRO; $99/mo). This system integrates directly into your Facebook campaign.

Text dripping, auto booking, and immediate text responses allow agents to contact prospects the moment they request coverage, even when the agent is on another call. A dedicated business phone line keeps communication organized and professional, ensuring no lead is missed or forgotten.

By using systems that work automatically in the background, agents reach clients faster, stay consistent with follow-up, and spend more time in real conversations. Speed and organization create trust, improve contact rates, and turn strong agents into top-producers.